obsessed with unique ideas, flawlessly executed.

 

I have a fierce eye for detail, layout, typography and imagery. I have been described as meticulous, clever and entrepreneurial. I have a hybrid of design experience with online, offline and nontraditional media. I am a problem solver who creates innovative, engaging, 360° ideas that grow brands. I have been in the digital, advertising and shopper marketing industry for almost a decade and am always looking for opportunities to grow with new experiences.

I'm a unique blend of left and right brain with a ferocious attention to detail. Insight-led and innovation-driven, I use all tools available to produce an absolutey pristine product, whatever the product may be.

 

clients

Sargento
Consumer Promotions
& Shopper Marketing

Banana Boat
Consumer Promotions
& Shopper Marketing

Schick Razors
Women's & Men's Portfolio
Consumer Promotions
& Shopper Marketing

Hawaiian Tropic
Consumer Promotions
& Shopper Marketing

Playtex
Consumer Promotions
& Shopper Marketing

 AirWick
Shopper Marketing

People
Consumer Promotions
& Shopper Marketing

Entertainment Weekly
Shopper Marketing

InStyle
Shopper Marketing

Filippo Berio
Digital

NFL
Digital - Red Zone
& On Location

GSK
Shopper Marketing

Real Simple
Shopper Marketing

YellowTail Wines
Consumer Promotions
& Shopper Marketing

Josh Wines
Consumer Promotions
& Shopper Marketing

LayerCake Wines
Consumer Promotions
& Shopper Marketing

Bacardi USA
Consumer Promotions
& Shopper Marketing

Finish
Shopper Marketing

CA
Digital

Consumer Reports
Digital

Amopé
Shopper Marketing

Mucinex
Shopper Marketing

Balmex
Brand

Lysol
Shopper Marketing

K-Y
Shopper Marketing

Coppertone
Shopper Marketing

Institute of
Culinary Education

Digital


kind words

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L. Berger - SMM
“Always delivers on, if not exceeds, expectations.” 

I. Hendrick - SVP
“Steph is full of solutions and it seems every project we have together is easy.” 

V. Bernstein - SVP
"Has flexibility and perseverance as shape and directions twist and turn."

experience

Associate creative director

Integrated Marketing Services  | 2009 - Present

  • Deliver insight-lead, strategy-based ideas and creatively bring them from ideation to fruition.
  • Lead my creative teams in developing national campaigns for top-tier CPG clients.
  • A strong understanding of the client’s business, objectives, competitors and the latest trends in the industry.
  • Present to and work closely with clients, contribute in IATs and collaborate with all parties to deliver exceptional programs.
  • Concept innovative solutions for digital (UX, UI), print, in-store, video, experiential and social media platforms.
  • Direct vendors, production, VO talent, studio, photographers and videographers to bring creative to life.
  • Development of look books, decks, storyboards and mood boards
    (overall look and feel of campaign, program, etc...).
  • Work closely with brand identity, typography, photography and creative visual solutions that meet business and user needs.
  • As a mentor, help bring passion and inspiration to my creative and internal teams on a daily basis.

 

Art director

G-Funk Sports Marketing & The Voice Advertising | 2007 - 2009

  • Ideate creative concepts and execute for sports entertainment, IT and consumer brand accounts.
  • Conceive and create experience-oriented design solutions that fulfill strategic business objectives.
  • Communicate and present concepts and design rationale/specifics of propose innovative design strategies.
  • Develop storyboards and video assets for internal client use.

 

Art director

Freelance | 2007 - 2007

  • Work with a number of agencies and in-house design departments in interactive design as well as print, display and nontraditional media.

    education

    Master'S | Communication - business

    VCU Brandcenter | 2005 - 2007
    An innovative, real-world approach to advertising education. An influential nucleus that brings new ideas to the world of brands, businesses, causes and communities.

    • NO. 1 GRADUATE ADVERTISING PROGRAM IN THE U.S.
      - Creative Magazine

    • TOP 5 DIGITAL MEDIA AND MARKETING SCHOOL
      - Ad Age

    • O'TOOLE AWARD FOR BEST PORTFOLIO SCHOOL
      - American Association for Advertising Agencies

     

    B.A. MASS Communication / PR
    MINOR - Multimedia studies

    University of West Florida | 2002 - 2005

    • Graduated top of class

    • Alpha Beta Gamma (Advertising)

     

    AssociateS IN Business

    Pensacola State University | 1999 - 2002


    skills    

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    accolades

     
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    contact

    850.291.8385
    steph.grimmel@gmail.com

    Greater New York Area

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    Name